Alternative Data, Analytics & Research
Enabling superior revenue predictions in portfolios
Who We Are
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Boutique research firm specializing in leveraging alternative data & analytics to predict company revenue growth
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Principals with deep expertise in Digital Marketing and Customer Analytics at Fortune 500 companies
What We Do
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Predict revenue outperformance within any portfolio of public companies (Large, Mid, Small, Micro, Nano Caps), private businesses, SMEs and brands
How We Do It
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Integrate difficult-to-organize alt data with traditional financials for 15,000+ publicly traded companies globally
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Deploy cutting edge analytics to create a stock-level signal of revenue outperformance likelihood within a portfolio
How to Use It
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Seamless integration within existing research process for value-added input into portfolio prioritization decisions
Our Technology
We approach revenue prediction differently than the typical Wall Street analyst. We focus on measuring changes in consumer demand juxtaposed with market expectations for growth to understand which companies have the best chance of outperforming.
Signal Integration
We distill the complexity of our research platform and machine learning algorithms into a simple-to-integrate score that ranks businesses within your portfolio based on changes in customer demand estimated from their digital footprint trajectories.
Existing Research Process
Our Score
Increased Alpha
Leadership
Arun is an accomplished big data & analytics practitioner. Through his 20+ year career, he has led data-centric capabilities transformation across Fortune 500 brands, with a successful track record of designing and monetizing information-based strategies across Consumer Finance, Retail, E-commerce and Advertising businesses. Prior to founding alpha-DNA, Arun was Senior Vice President, Global Analytics & Research at The Western Union Company. He has also held leadership roles at GE Capital (Analytics Center of Excellence), Sears Holdings and STARCOM (Media Research).
Rod is a Partner and co-founder of alpha-DNA. Rod spent over a decade leading Customer and Digital analytics transformation inside large global Financial Services businesses. Prior to alpha-DNA, Rod was at the Western Union Company where he led their digital analytics, pricing strategy, and account-based relationship optimization teams. He has also held roles at Capital One where he was responsible for credit risk management and customer value optimization. Rod received a B.S. in Economics from Duke University.
Contact Us:
6400 S Fiddlers Green Circle, Suite 1850
Greenwood Village, CO 80111
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